TikTok obsessed with adorable cartoons
For years, Gen Z has held a grudge against Minions, the lovable yellow cartoon characters of Despicable Me. However, in a shocking turn of events, Gen Z seems to be excited about the new movie, Minions: The Rise of Grusince promotions for the film caused young adults to fall in love with the Minions all over again.
This TikTok posted by user @beretbug explains why Gen Z warmed up to the Minions this year: the soundtrack to the new movie.
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“The Rise of GruThe marketing team of was so smart to hire Jack Antonoff,” @beretbug wrote in the caption.
The announcement that songwriter Jack Antonoff would be part of the film’s soundtrack signaled big things for Minions. Antonoff is best known for his collaborations with pop singers such as Taylor Swift, Lorde and Lana Del Rey – all popular among Gen Z.
Antonoff dropped the full track listing for The Rise of Gru soundtrack on his Instagram in early May. The TikTok generation was thrilled to see some of their favorite artists, such as Kali Uchis, Tame Impala, BROCKHAMPTON, and K-pop star Jackson Wang from GOT7.
“Not the Minions OST being AOTY [Album of the Year]“, commented an Instagram user.
“Guess I’m about to introduce myself to the Minions. Let’s go, ”said another.
And people “show up” The Rise of Gru soundtrack. The first track to go viral in the film’s OST was the cover of Kali Uchis’ “Desafinado,” which received immediate praise among Gen Z.
“[The] Despicable Me The franchise has NEVER produced a soundtrack that doesn’t hit,” one TikToker commented.
“It slams. Boutta to be the No. 1 movie of the year,” said another.
As if the soundtrack wasn’t enough to get people talking, The Rise of Gru marketing continues to strengthen. The Minions have boosted their presence on TikTok and released a viral remake of the intro sequence for Office. They even collaborated with hip-hop studio Lyrical Lemonade on a song with rapper Yeat and created their own IHOP menu.
Many took to TikTok to share their newfound appreciation for the characters they despised. As TikToker @beretbug previously mentioned, people have started going to IHOP in Minion costumes to enjoy yellow and blue pancakes.
Now that the movie is officially out, TikTokers are even dressing up to watch it in theaters. Some people chose to see the movie in Minion cosplay, while others decided to do their best for the Minions.
“Such sophisticated gentlemen,” one TikToker commented.
The post Internet no longer despises Minions: TikTok is hyped as ‘The Rise of Gru’ appeared first on In The Know.
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