Multimedia sales planner


Come work alongside a great team in beautiful Central Florida.

The key function of this role is to help management, account managers and staff achieve annual budgets for TV, digital and new business. Qualified candidates should have an interest in a career in multimedia advertising sales, as we seek to develop talent and grow our sales teams. During your first 18 months in this role, you will undergo training to become a Multimedia Advertising Salesperson for WKMG / News.


  • Develop multimedia sales presentations for local and national sales efforts

  • Provide availability information for account managers

  • Entering all TV and digital orders / reviews into Wide Orbit

  • Work with buyers / agencies and input into Wide Orbit

  • Resolve billing discrepancies and assist with collections

  • Submit production requests to graphic designers, copywriters, web developers, web operations and others to create and implement advertising content

  • Coordinate all projects and / or special sections related to new and existing advertisers and promotional campaigns (television and digital)

  • Monitor and optimize campaigns across all platforms and provide reports and information to representatives and customers

  • Assist Account Managers / Sales Managers in various tasks; should resolve scheduling issues, preemptions and traffic issues

  • Lead generation for all account managers by researching competitive media and using lead generation tools

  • Communicate with advertisers for creative elements and approvals, schedule changes and campaign performance as needed. Encourage upselling opportunities, where appropriate

  • Continuously develop your knowledge and sense of digital advertising

  • Reports to the General Sales Manager


  • Bachelor’s degree in marketing or related field preferred

  • 1-2 years of related work experience in Internet Marketing, preferred combination or equivalent of education and experience

  • Experience in the sales / traffic department of a TV station appreciated

  • Experience with Windows programs, in particular Word, Power Point (advanced), Excel and Outlook

  • Previous experience with Wide Orbit software highly appreciated

  • Ability to manage multiple projects and priorities simultaneously

  • Some knowledge of digital technologies

  • Understanding Nielsen and ComScore ratings

  • Proven, adaptable and flexible team player with the ability to focus on new priorities

  • Excellent verbal communication skills and the ability to speak effectively with clients or employees of organizations

  • Ability to meet strict deadlines and complete work in a timely and accurate manner

  • Good organizational and time management skills essential



4466 N. John Young Pkwy.

Orlando, Florida 32804


Send CV or email to:

Alan Sawyer, Director of Sales [email protected]

No phone calls please

Note: Any job offer is conditional on passing pre-employment background checks, including drug screening, required reference checks, and educational credential verification.

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As a condition of employment, you must be able to prove that you are fully immunized against the coronavirus on your first day of employment, to the extent permitted by applicable law, unless you are eligible for medical accommodation or religious.

WKMG-TV is an equal opportunities employer. In addition to complying with the requirements of federal law, WKMG-TV will comply with applicable state and local laws prohibiting discrimination in employment.

Copyright 2021 by WKMG ClickOrlando – All rights reserved.

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