IndexNow’s instant SERP updates are here [Podcast]

What if there was a more effective way to notify search engines whenever the content on your website changed?

Do you mind that search engine bots have to crawl every url they find?

On-demand indexing is here, and it’s shaking up the SEO landscape. You are now in control of when Bing, Yandex, and soon Google will detect new and updated content.

Fabrice Canel, Senior Program Director for Microsoft Bing, joins me on the Search Engine Journal Show on Friday, December 10 at 3 p.m. ET to discuss how IndexNow works and ways to incorporate it into your SEO strategy.

Fabrice Canel, Senior Program Manager for Microsoft Bing

Fabrice Canel works in Microsoft’s most exciting team: the Bing team. Every day, hundreds of billions of new pages appear on the web and hundreds of billions of existing pages are updated with new content.


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Indexing and crawling the Web are large, distributed tasks that require speed, precision and completeness. With over 24 years of experience at Microsoft, that’s what he loves to do.

Be sure to see it live on YouTube, LinkedIn, Twitter and Facebook on Friday, December 10 at 3 p.m. ET. I’ll post a recap and links to the video and podcast here after the show.

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