Botify Expands In Asia Pacific – Empowering Brands Locally To Improve Search Return On Investment With Its Business SEO Platform | Taiwan News

Brands in Asia-Pacific can now join the growing number of global companies discovering the power of organic search, achieving impressive measurable results from research as a key performance marketing channel.

SINGAPORE – Media OutReach – November 18, 2021 – Botify, the leader in enterprise software for performance-driven organic search, today announced its incorporation in Singapore, Sydney and Tokyo. It promises to help Asia Pacific clients transform their SEO strategies and capabilities, increasing their website performance through sustainable growth in online traffic and organic search revenue.

Meet the Botify team in Asia-Pacific

“There are a growing number of regional and local brands looking to improve their traffic and revenue through more robust SEO strategies and capabilities. Establish Botify locally in Asia Pacific, allows us to better meet their needs, Ghislain Le Chatelier, President of Botify Asia Pacific noted. “We are investing more resources locally, such as sales and marketing, professional services and customer success, to bring us closer to our customers and partners and better meet their needs. We are delighted to work with our clients in these markets every day, to help drive their sustainable growth through research. ”

Botify has a proven track record in optimizing the websites of some of the world’s biggest brands (including Expedia, Macy’s, L’Oréal, The New York Times, Groupon, Marriott, Farfetch), driving hundreds of millions of visits and billion dollars of organic products. to look for. According to a Forrester report, evaluating the Total Economic Impact â„¢ of Botify, businesses using the platform can achieve a 584% return on investment from their SEO and a payback period of less than 3 months. Key indicators used by our clients include:

● New traffic growth

● Prevention of retention / loss of existing traffic

● Reduction of overheads thanks to productivity gains

Building on this global success and the growing wave of companies seeking organic benefits, Botify Asia brings best practices to regional customers including: Airtasker, Zalora, Tiki, IOIX, Furla Japan and more .

For example, a global food and beverage retail customer in Japan achieved a 29X ROI by adopting Botify’s corporate SEO solution, enabling its new online ordering channel to generate revenue. sustainable sales income over a 12 month period.

Following the $ 55 million Series C funding in 2021, Botify is doubling down on machine learning technologies to develop innovative new features for its corporate clients. These features will enhance its ML and AI-powered SEO platform, enhancing the unparalleled depth and scale of its analytics and automation capabilities. Through such developments, Botify regularly leads a revolution in organic optimization for businesses, helping brands and their customers around the world unleash the full potential of search. We are proud to reinforce our commitment to enable these results in Asia-Pacific.

About Botify

Botify is an enterprise software company that helps brands transform organic search into an efficient, measurable, and sustainable channel to increase both traffic and revenue. Powered by a single unified data model, prescriptive insights and automated processes, Botify provides a powerful end-to-end business SEO solution that enables customers to unlock the true potential of their websites. If the search unlocks the Internet, Botify unlocks the search. For brands, consumers and for the good of all. By reducing their dependence on payment, Botify’s solution helps brands be found and preferred by their customers, and helps marketers stay on top with fewer resources. Botify’s business SEO solution is used by over 500 leading businesses across industries including e-commerce, travel, media & publishing, classifieds, and more.

Founded in 2012, Botify is a fast-growing, VC-backed SaaS company with $ 82 million in funding and offices in New York, Seattle, Paris, London, Singapore, Sydney and Tokyo.

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